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Basilica Block Party

integrated campaign

“Upon this church I will play my rock.”

The Basilica Block Party is an annual music festival at the Basilica of Saint Mary in downtown Minneapolis. It's an intriguing contradiction: a rock 'n roll rager on holy grounds. Something you have to see to believe. In the style of church marquee boards, we encouraged people to "Witness It" for themselves.

AWARDS: The Show 2018 (Best In Show – Public Service, 1 Gold, 2 Silver, 2 Bronze), District 8 ADDYs (Silver)


BAR POSTERS


BILLBOARDS


OOH


SOCIAL/DIGITAL


AGENCY: Periscope
CD: Mark Hellevik
CREATIVES: Josh Gloe, Gary Stepniak, Matt Cermak, Tim Moran, Brett Essman, Patrick Weld, Alec Lindsey, Ani Djaferian, Amy Hardy